Marketing is not just about advertising
Real estate project marketing management is a discipline that encompasses the planning, management, and implementation of all marketing processes for new real estate projects. In this context, as Alisvita:
- Market Research and Analysis
- Concept Development
- Product and Pricing Strategies
- Promotional and Advertising Activities
- Sales Process and After-sales Services
- Customer Relationship Management
- Local and International Marketing Strategies
- Competitor Analysis and Competitive Strategies
- Monitoring and Evaluation of Sales Trends
- Training and Performance Management of Sales Teams
Real estate project marketing processes are a crucial step for a project and proper management of these processes can determine the success of the project. In this process, having an effective marketing strategy, providing customer relationship management and after-sales services, gaining customers’ trust, and ensuring the success of the project are essential.
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